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Showing posts from February, 2019

Benefits of Hiring a Corporate Event Management Company

The best corporate event management services providers will help update all the concerned persons of the upcoming events. It is very frustrating to host a trade show where most of the expected guests are unable to attend. The main reason might be that they did not receive the communication of the upcoming trade show in good time. Thus they had already had schedules for other activities.  To ensure that the majority of the guest will attend your corporate event you need to hire the best corporate event planning services, providers. The company will use various forms of communication to update guests of upcoming events. For example, they may establish a trade show blog. It will give a preview of what the guests should expect when for the next trade show. Thus, a high number of people will find time to attend your trade show. Hiring the most reliable corporate event management services providers enables you to save time and money. These experts will guide you in developing a c

Why Event Marketers Should Leverage Technology at Trade Show in 2019

As technology continues to evolve. From digital mapping and augmented reality to IoT and predictive analytics, event marketers have a plethora of tools at their disposable to make their events more impactful than ever. While significantly less flashy than an immersive VR environment at your booth, one tried and true way to impact the ROI of your event is through strategic events and meetings.  Whether they include engagements between executives, subject matter experts, prospects, customers or analysts, strategic meetings help drive the business forward. Strategic meetings always have an outcome, ranging from sales and partnerships to investment and potential acquisition.  As the event and meetings space continues to grow, more and more technology solutions are available to assist event marketers and sales professionals in scheduling, measuring and tracking. Below are three ways I expect the event and meeting space to grow and change in 2019. 1. Personalized Events:

Digital and Event Technology will drive the Event Industry in 2019

Technology changes at the blink of an eye and that’s a great thing when it comes to the event space. There are new event technologies that will, bringing new ways to collect data, engage audiences, manage details and more. But how can event professionals stay on top of these new offerings and figure out what best applies to their needs and challenges? Data Driven: Analytics augmented by AI AI is having an impact on creating strategic, next-generation data and analytics, using machine learning techniques to automate data preparation. Organizers will have access to business intelligence that lets them spend less time exploring data and more time acting on the most relevant insights.” Everything is Measurable Using Tech There will be the continued rise of a more data-driven culture for marketing, operations, finance, etc. Business intelligence will continue to be front and center as organizers are looking to show the returns to their members, exhibitors, and spo

How to Increase Event Engagement with Touch Technology

Touchable tech appeals exactly to human nature. With simple solutions that engage more than just our brain but also our five senses, touchable tech is exactly what it sounds like: technology that you can touch. Touchable tech helps get attendees engaged with your event and with each other. So how can you incorporate elements of touchable tech to your next event? Simple, basic ways to add touchable tech can be touchscreens, digital notepads or handheld games. But it doesn’t have to stop there. Here are some examples of touchable tech that might be the perfect fit for your event: Mosaic Walls A mosaic is a picture or a pattern created by arranging together small pieces of material. A mosaic wall is similar but is created using smaller images from social media to create a larger picture or pattern. An attendee takes a picture, attaches your event’s hashtag and posts the picture to social media. Photos tagged with the event’s hashtag are printed onsite and placed in a sp